Thursday, October 29, 2026
Tech Beat
Oct 28, 2026, 10:47 PMHardware

Apple Touchscreen MacBook Pro Hits $14,549 With 16TB SSD

Apple's touchscreen MacBook Pro starts at $2,899 and climbs to $14,549, with M5 Max, 16TB storage and 128GB memory driving the record price for pro buyers.

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Summary

Apple's touchscreen MacBook Pro, unveiled October 28, 2026, starts at $2,899. Apple's configurator takes fully loaded 14-inch and 16-inch models to $14,249 and $14,549, respectively. Both use the top-tier M5 Max with an 18-core CPU and 40-core GPU.

Storage upgrades add $1,000 for 4TB, $3,000 for 8TB or $7,000 for the new 16TB option. Moving to 128GB of memory costs another $2,000, while nano-texture glass adds $150. The previous 16-inch maximum was $10,149, so the ceiling rises $4,400 amid an ongoing memory shortage and AI-driven hardware demand. The touchscreen marks Apple's major reversal nearly a decade after it introduced, then abandoned, the Touch Bar. Preorders open October 30, with availability beginning November 6.

Positives

  • Apple's first touchscreen MacBook Pro marks a major shift nearly a decade after its Touch Bar experiment.
  • The M5 Max combines an 18-core CPU with a 40-core GPU in both fully loaded sizes.
  • A new 16TB storage option gives professional users twice the capacity of the 8TB configuration.
  • Preorders open October 30, followed by general availability on November 6.

Risks & concerns

  • The $2,899 starting price puts the touchscreen MacBook Pro firmly in premium territory.
  • Fully loaded prices reach $14,249 for the 14-inch model and $14,549 for the 16-inch model.
  • The 16TB SSD alone adds $7,000, while 128GB of memory costs another $2,000.
  • The maximum 16-inch price rises $4,400 from the previous model's $10,149 ceiling.
  • Memory shortages and AI hardware demand are adding pressure to already extreme component prices.
Primary sourceTechCrunchhttps://techcrunch.com/2026/10/28/apples-touchscreen-macbook-pro-pushes-laptop-pricing-to-a-new-extreme/
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