Friday, August 28, 2026
Tech Beat
Aug 28, 2026, 2:36 PMArtificial Intelligence

Apple TV is raising its subscription prices again

In Brief Posted: 7:36 AM PDT · August 28, 2026 Image Credits: Roku Amanda Silberling Apple TV is raising its subscription prices again For the fourth time…

Summary

In Brief Posted: 7:36 AM PDT · August 28, 2026 Image Credits: Roku Amanda Silberling Apple TV is raising its subscription prices again For the fourth time in four years, Apple TV is hiking its subscription prices. The annual subscription cost will also jump from $99 to $119. Apple One, the bundle that includes subscriptions to services like iCloud+, TV, Music, and Arcade, will now cost $21. Apple isn’t alone in hiking prices for its subscriptions.

Positives

  • In Brief Posted: 7:36 AM PDT · August 28, 2026 Image Credits: Roku Amanda Silberling Apple TV is raising its subscription prices again For the fourth time in four years, Apple TV is hiking its subscription prices.
  • Netflix raised its prices in March, and Peacock announced a price increase earlier this month.

Risks & concerns

  • The annual subscription cost will also jump from $99 to $119.
  • Apple One, the bundle that includes subscriptions to services like iCloud+, TV, Music, and Arcade, will now cost $21.
Primary sourceTechCrunchhttps://techcrunch.com/2026/08/28/apple-tv-is-raising-its-subscription-prices-again/
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Editorial note: Tech Beat summarizes and analyzes third-party reporting. The source link is the authoritative article. This page does not reproduce the full source text.

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