Google Tests Flipkart Checkout in Gemini and AI Mode in India

Summary

As of September 27, 2026, Google is testing a Buy button on selected Walmart owned Flipkart listings in Gemini and AI Mode in India, moving its AI services from product discovery toward transactions. Some users can enter a Flipkart branded checkout without leaving the AI interface, while others receive standard listings. The limited trial covers a small selection of smartphones, electronics and mobile accessories. Google plans broader availability later in October, before India’s festive shopping season. Amazon products appear beside some Flipkart listings but cannot be purchased directly through Google’s AI services.

Google and OpenAI are competing to add commerce capabilities to their AI products. Earlier in 2026, Google introduced the open Universal Commerce Protocol, which lets AI agents work with retailers through discovery and checkout, including Google hosted purchases and transfers to retailer websites. The Flipkart flow differs from Google’s demonstrated checkout, and its underlying technology remains unclear. Google identified Flipkart as an Indian partner for agentic shopping in September but disclosed no test details. Google also invested about $350 million for a minority Flipkart stake in 2024 through a Walmart led funding round. The test targets the world’s second largest internet market, with more than one billion subscribers and fierce festive season competition between Flipkart and Amazon. Google offered no further details, and Flipkart did not respond.