Nov 10, 2026, 3:00 PMArtificial Intelligence
New WhatsApp head wants to make the app easier to use, give its AI
WhatsApp has grown into one of the most popular messaging apps in the world, used by over 3 billion people. But with that growth, the app has also become…
Summary
WhatsApp has grown into one of the most popular messaging apps in the world, used by over 3 billion people. But with that growth, the app has also become complex, packing in features like communities, channels, stories and business features, and a lot of people find it hard to navigate. Kunal Shah, who took over leadership of the app’s development from Will Cathcart earlier this year, now wants to make the app and actions within it simpler to use. In a new note shared on Tuesday, Shah said the company wants to make voice notes, groups, stickers, and video “simpler and more expressive.
Positives
- WhatsApp has grown into one of the most popular messaging apps in the world, used by over 3 billion people.
- But with that growth, the app has also become complex, packing in features like communities, channels, stories and business features, and a lot of people find it hard to navigate.
Risks & concerns
- The article may not provide enough evidence to validate every implication.
- Execution, cost, adoption, regulation, or security could change the outcome.
Primary sourceTechCrunchhttps://techcrunch.com/2026/11/10/new-whatsapp-head-wants-to-make-the-app-easier-to-use-give-its-ai-more-chops/
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