Snapchat Plans Takes On Partiful With Events for 200 Friends
Snapchat Plans lets users create private events for up to 200 friends, manage RSVPs and reminders, while challenging Partiful and Apple's Invites app.
Summary
Snapchat announced Snapchat Plans on September 10, 2026, adding private, invite-only event planning to its social network. Users create a plan with a title, date and time, invite up to 200 friends through individual chats, and collect Going, Maybe or Can’t Go responses. Hosts can track attendance, add guests and edit details; guests can view the full guest list, change responses and receive a reminder one hour before the event.
A My Plans profile section organizes current, upcoming and past events, while friends’ profiles display plans shared with that user. Snapchat positions Plans for birthdays, sporting events, study sessions and weekend hangouts, challenging Partiful’s popularity among young organizers and Apple’s Invites app, launched last year. The expansion targets Gen Z’s interest in more in-person connection while preventing arrangements from disappearing inside group chats.
Positives
- Up to 200 friends can receive private invitations through individual Snapchat chats.
- Going, Maybe and Can’t Go responses give hosts a centralized attendance list.
- One-hour reminders and editable RSVPs help guests keep plans current.
- My Plans consolidates current, upcoming and past events on each user’s profile.
- Private, invite-only access limits Snapchat Plans to selected friends.
Risks & concerns
- Partiful already has popularity among young users seeking dedicated event-planning tools.
- Apple entered the same market last year with its Invites app.
- The 200-friend ceiling limits Snapchat Plans for larger gatherings.
- Every guest can view the full attendee list, creating a privacy tradeoff despite invite-only access.